The third thematic event Industry engagement for sustainable soil health: Joining living labs, organised by BusinessMed, takes place on 18 January 2024 at 10:00 CET. It explicitly addresses two objectives of the EU Mission: A Soil Deal for Europe: reduce soil pollution and enhance restoration as well as reduce the EU global footprint on soils.
Living Labs are dynamic innovation ecosystems that facilitate collaborative, user-driven solutions in real-life settings. The private sector's active engagement unlocks benefits like access to a unique testbed, co-creation opportunities, and accelerated innovation cycles.
This event emphasizes the essential role of private sector participation in Living Labs, covering resource allocation, market validation, and user-centric innovation. Private sector involvement is paramount for the success of these ecosystems, providing vital resources, expertise, and investment. Attendees will gain valuable insights into how this collaboration leads to accelerated growth, enhanced market competitiveness, and the development of innovative solutions that meet real-world needs.
If you are interested in connecting with like-minded attendees, showcasing your organization's expertise and exploring avenues for future research collaborations and experience on healthy soils and living labs, please take a moment to share your insights by answering the 4 questions below. The information you provide will be shared exclusively among the participants and will be limited to strictly necessary, i.e., Name, Last Name, Email Address, Organisation, Type of Collaboration, Expertise and Skills, Areas of Interest, Soil Mission Objectives of Interest.
The information will be disclosed in the second part of the event during the collaborative session to stimulate conversation and networking among attendees. Depending on the number of participants in the event, if you like, you can introduce yourself with a short pitch.
